Adoption

Given the challenges confronting emerging innovation economies, district leaders are faced with a difficult, but important question: How can we advance place-based, innovation-driven economic development while ensuring more people reap the benefits? In 2015, stakeholders in Chattanooga (TN) launched a digital-equity initiative, Tech Goes Home (adapted from the successful Boston model), to coincide with the launch of the Innovation District.

The fifth Charles Benton Digital Equity Champion Award is officially open for nominations! Two awards will be given: One will recognize an outstanding individual who has truly made a difference in the field of digital equity; the other will acknowledge an up-and-coming digital inclusion practitioner. The award will be presented in April at Net Inclusion 2020 in Portland, Oregon, by the National Digital Inclusion Alliance (NDIA).

Anne Schwieger, Boston’s broadband and digital equity advocate, explains: “Broadband is best understood as an ecology that allows places and people to adapt, evolve, and create.” But for too many people, the digital skills needed to use broadband effectively are too elusive. Governments—with nonprofits, private broadband providers, and community support—are working to ensure that broadband is not just deployed but used. That’s a multifaceted effort that depends on trust and resources.

What happens when a prime time TV show becomes a potential healthcare policy direction, plus a side helping of broadband adoption strategy? An episode of the NBC TV medical melodrama New Amsterdam inspired a five-city telehealth pilot project involving barbershops and hair salons. The show’s medical director had a brilliant idea to enlist barbershops in African-American neighborhoods to screen customers for hypertension (high blood pressure), which leads to an overwhelming majority of the 140,000 stroke-related deaths a year.

As of 2019, over 20 million Americans—predominantly those living in rural areas—lacked access to high-speed broadband service according to the Federal Communications Commission. Federal subsidies underwritten by taxpayer funds and long-distance telephone subscriber fees have injected billions of dollars into rural broadband markets over the past decade—mostly on the supply side in the form of grants, loans, and direct support to broadband providers.

Broadband’s fundamental value doesn’t come from connecting computers to networks; its value comes from connecting people to opportunity, and society to new solutions. When a broadband network is available but a person who wants to use it can’t do so, then the network is less valuable to everyone else who does use it. That's because the he benefits of broadband adoption do not flow only to the people who are new broadband users. Expanding broadband usage can grow the U.S. economy broadly. Expanding broadband usage, furthering civic engagement, can build stronger democratic institutions.

High-Performance Broadband delivers opportunities and strengthens communities. In the Digital Age, open, affordable, robust broadband is the key to all of us reaching for — and achieving — the American Dream. But since the mid-1990s, the U.S. has struggled with a persistent dilemma called the digital divide — the unfortunate reality that for too many people, meaningful connectivity is out of reach.

At Broadband Communities’ 2019 economic development conference, held in October in Alexandria, Virginia, participants shared stories about how communities are improving broadband access to facilitate economic development, digital literacy and consumer choices. Followi the link to some of the highlights of the conference sessions.

In August, Comcast announced the most sweeping eligibility change in Internet Essentials' eight-year history.  Comcast is now offering Internet connections to all low-income Americans, wherever Comcast offers service.  Since the program launched in 2011, more than eight million low-income Americans have connected to the Internet at home, roughly 90 percent of whom were not connected prior to joining Internet Essentials. Comcast has invested more than $650 million in digital skills training, benefiting nearly 9.5 million people. Internet Essentials has provided 100,000 heavily discounted and

There was no "Mr. Watson, come here – I want to see you" moment; instead, 50 years ago in 1969, there was an attempt to login on ARPANET that ended after "lo" because of a system crash. That inauspicious moment led to our connected world of 2019, a time when more than 4 billion people have internet access, and the number of devices connected to internet networks is more than double the global population. But for all the internet's impact, for all those devices, and even though so many have access, too many people remain unconnected.