Apple loses appeal, has to buy ads in Britain to apologize to Samsung

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In the US, Samsung owes Apple more than $1 billion, but in Britain, Apple owes Samsung a public apology. A British appeals court has decided not to overturn a ruling made earlier this year on a patent-infringement case involving the two tech companies, according to the BBC.

Samsung won the case back in July after a judge said the two company's tablet products weren't likely to be confused because Samsung's were not as "cool" as Apple's. The punishment for Apple was just as quirky as the reasoning behind the decision. The judge ordered Apple to run ads in British newspapers apologizing and stating that Samsung's products did not copy its own. Apple was also ordered to post a notice on its British website. Following the appellate court decision Oct 18, the punishment largely stands.


Apple loses appeal, has to buy ads in Britain to apologize to Samsung Apple: No Problem — The Apology Ads Can Come Out of That $1 Billion Damage Award (WSJ) Apple, Samsung continue worldwide court battle (Washington Post)