T-Mobile exec: Convergence between wireline and wireless will come to the US, and we'll have options

According to Peter Ewens, executive vice president of corporate strategy at T-Mobile, there will be convergence between fixed broadband and wireless in the United States, and T-Mobile could be a part of that but will have multiple options as that occurs.

Ewens noted that there are no national broadband providers with national footprints in the United States. He said that AT&T wants to sell bundles of wireless, phone, broadband and TV in certain parts of the country, "but in other parts of the geography they actually want to break the bundle, they don't want you to be a bundler at all." He said Verizon faces the same issue and pursues the same strategy. Ewens said that so far US consumers have bought wireless service as a core purchase. "It's the thing they care the most about. And so far it's a relatively independent purchase," he said. "Will that change over time? It will. And we'll have lots of optionality, as other people, whether it's cable or other people in the industry, look to include wireless as part of a bundle." For now, Ewens said T-Mobile does not face pressure to partner with a cable player. "But for now, we have a very strong and growing franchise," he said. "We have a differentiated value proposition. And we have a way to gain share in a market that up 'til now, wireless is still very much an independent purchase for the vast, vast majority of consumers."