October 2013

Lobbyists question take-down of websites

Lawyers and lobbyists are accusing regulatory agencies of unnecessarily blocking access to websites during the government shutdown.

"I can't help wondering whether this is a political call," a Republican telecom lawyer said. "Is it really necessary to completely cut off Internet access?" Agencies including the Federal Communications Commission (FCC) and the Federal Trade Commission (FTC) have entirely shut down their websites, preventing the public from accessing regulations, filings and other documents. Congressional Republicans have accused the Obama Administration of “maximizing the pain” of the shutdown to increase Democrats’ leverage in negotiations.

Shutting down wired DC? Good luck

Try finding Washington’s off switch. Today’s technological dependency presents fresh challenges to a decades-old law that bars furloughed federal employees from doing any work, including with government-issued cellphones or work e-mails.

So if you’re still checking your BlackBerry, you’re not the only one. The last time the government shut down nearly two decades ago, managers communicated through memos and phones belonged on desks. Employees now work just as much outside the office and can access critical information in the grocery checkout line. Government staff — facing an unknown amount of unpaid free time — are finding it difficult to disconnect. Some admit to peeking at messages, directing colleagues to a personal email account or using their time off from work as a chance to catch up on it. Those without the luxury of multiple phones or a home laptop worry simply about reaching others. The complications raise the question: Is it a ban that no longer makes sense or just not in hyperwired Washington?

A Jump in C-Span’s Ratings Amid the Government Shutdown

Given the meager approval ratings the public has consistently given Congress, it might seem surprising that anyone watches the unblinking live shots of the Senate and House on television. But government crises apparently have a way of ratcheting up interest in Washington procedural drama.

C-Span does not receive ratings from the industry standard-bearer, Nielsen, so Capitol Hill press secretaries and callers to “Washington Journal” have had to guess about how many people watch the suite of noncommercial channels. But C-Span, which televises the House, and C-Span2 have a small, dedicated following, according to Rentrak, a Nielsen competitor.

Rentrak’s nationwide audience projections are based on anonymous data from set-top boxes in about 12 million homes served by companies like DirecTV, Dish Network and Charter. A 1.0 rating is approximately 1.15 million households, and C-Span’s average daily rating in September was 0.017, meaning 19,550 households were watching at any given time. C-Span2’s average was 0.012, or 13,000 households. Those averages are undeniably low. But Bruce Goerlich, Rentrak’s chief research officer, observed that the ratings “popped up” toward the end of the month as a government shutdown loomed. And since C-Span is a utility of sorts, its real relevance is measured in its cumulative ratings: the number of households that watch at one time or another. In September, nearly 9 million households tuned in to C-Span at least once, according to Rentrak’s projections, and about 5.3 million households tuned into C-Span2. Unlike most channels, however, C-Span professes not to care about ratings.

Shutdown coverage fails Americans

[Commentary] US news reports are largely blaming the government shutdown on the inability of both political parties to come to terms. It is supposedly the result of a "bitterly divided" Congress that "failed to reach agreement" (Washington Post) or "a bitter budget standoff" left unresolved by "rapid-fire back and forth legislative maneuvers" (New York Times). This sort of false equivalence is not just a failure of journalism. It is also a failure of democracy. When the political leadership of this country is incapable of even keeping the government open, a political course correction is in order. But how can democracy self-correct if the public does not understand where the problem lies? And where will the pressure for change come from if journalists do not hold the responsible parties accountable?

The truth of what happened, as almost all political reporters know full well, is that "Republicans staged a series of last-ditch efforts to use a once-routine budget procedure to force Democrats to abandon their efforts to extend U.S. health insurance." (Thank you, Guardian.) And holding the entire government hostage while demanding the de facto repeal of a president's signature legislation and not even bothering to negotiate is by any reasonable standard an extreme political act. It is an attempt to make an end run around the normal legislative process. There is no historical precedent for it. The last shutdowns, in 1995 and 1996, were not the product of unilateral demands to scrap existing law; they took place during a period of give-and-take budget negotiations. But the political media's aversion to doing anything that might be seen as taking sides — combined with its obsession with process — led them to actively obscure the truth in their coverage of the votes. If you did not already know what this was all about, reading the news would not help you understand.

[Froomkin is launching the Center for Accountability Journalism, at FearlessMedia.org]

How The Shutdown Is Playing In Conservative Media

Conservatives have driven the debate and the showdown in Washington. But even as national polls have shown strong public disapproval of the government shutdown, conservative media outlets — on the air, on cable, and on the Internet — have provided a voice of support for Republicans on the Hill and created a like-minded community for their audience.

NYT's Jill Abramson: Horse-race media trivializes politics

New York Times executive editor Jill Abramson says she worries about the trivialization of politics by publications like Politico, but offered no defense when asked about the Times' own coverage of the political horse race. Speaking with The New Yorker’s Ken Auletta at The New Yorker Festival, Abramson said the incessant coverage of politics as sport threatened a larger understanding of how politics actually affects people.

Rep Waxman Seeks TWC Explanation For Obamacare E-Mail

Rep Henry Waxman (D-CA) is not happy with an e-mail allegedly sent by Time Warner Cable to House and Senate Republicans using the Obamacare issue to take aim at broadcasters.

In a letter to TWC Chairman Glenn Britt, Rep Waxman pointed to a copy of an e-mail with an @twccable e-mail extension (the person’s name and content are redacted) with the following closing line. "Next time you think about helping the broadcasters -- particularly the networks -- read this." The "this" being a story in the Weekly Standard about an NBC effort to educate people about the new healthcare law. "Could you please explain why this email was sent and what purpose it serves?," Waxman wrote. "A broadcaster has a public service obligation and should be informing viewers about the new options for health coverage under the Affordable Care Act. On the other hand, a cable company should not be pandering to the worst instincts of the reckless Republican extremists that seem to be running the House of Representatives." "We are looking into this and will respond directly to the Congressman," said Time Warner Cable.

Nielsen Global Survey Finds Believability Is the Key to Advertising Effectiveness

While consumer trust of advertising seen on television, in magazines, on the radio and online has grown since 2007, nothing can top word-of-mouth recommendations from friends. That's according to a global study by Nielsen on trust in advertising and brand messages.

The Nielsen survey of more than 29,000 consumers in 58 countries worldwide, including in the US, found 84% saying they trust recommendations from friends-up from 78% in a similar survey done in 2007. Consumer opinions posted online were cited by 68% of those surveyed as being trustworthy, with TV ads getting a vote of confidence from 62%, up from 56% in 2007. Ads in newspapers were cited by 61% of consumers in the survey as being believable, but that was down slightly from the 63% who found them worth their salt in 2007. Ads in magazines were listed as trustworthy by 60% of respondents, up 4% from 2007; radio commercials were tabbed by 57%, also up 4% from 2007; commercials before movies were up a sizable 18% from 2007, selected this time by 56% of consumers surveyed; and online banner ads were deemed trustworthy by 42% of those surveyed, up 16%. Text ads on mobile phones also grew in believability, rising to 37% in this survey, a 19% increase from 2007.

How Twitter Is Going to Take a Billion Dollars from YouTube

[Commentary] Twitter could take $1 billion dollars in ad revenue from YouTube. YouTube is the de facto video distribution provider on the Internet. More than a million advertisers are pouring dollars into pre-roll YouTube advertisements. However, YouTube’s advertising value is derived from its massive distribution around the Web. Brands generally use YouTube as a vehicle to upload easily embeddable videos, but a brand’s YouTube channel is rarely where it invests and engages with its community in real time.

This weakness is Twitter’s opportunity: Tweets are just as easily embeddable as YouTube videos, with news stories and blogs regularly including embedded tweets of reactions to recent events. Embedded tweets are slowly becoming as ubiquitous as embedded YouTube videos across the Web. According to the filing, tweets have been embedded on more than one million third-party websites. During the second quarter of 2013, embedded tweets yielded an estimated 30 billion online impressions. A study conducted by Arbitron and Edison found that almost half (44 percent) of Americans hear about tweets through media channels other than Twitter almost every day.

[James Borow is co-founder and CEO of SHIFT]

The next big frontier for the smart home? Presence.

The smart home is getting smarter every day, but what it really needs help with is fine-grained presence detection to deliver more context. Thankfully, we’re getting closer.