Advertising

A look at how companies try to reach potential customers.

Political nonprofits must now name many of their donors under federal court ruling after Supreme Court declines to intervene

Advocacy groups pouring money into independent campaigns to impact the Fall 2018 midterm races must disclose many of their political donors beginning the week of Sept 17 after the Supreme Court declined to intervene in a long-running case. The high court did not grant an emergency request to stay a ruling by a federal judge in Washington who had thrown out a decades-old Federal Election Commission regulation allowing nonprofit groups to keep their donors secret unless they had earmarked their money for certain purposes.

ACLU Accuses Facebook of Allowing Bias Against Women in Job Ads

Facebook has been criticized in recent years over revelations that its technology allowed landlords to discriminate on the basis of race, and employers to discriminate on the basis of age. Now a group of job seekers is alleging that Facebook helps employers exclude female candidates from recruiting campaigns.  The job seekers, in collaboration with the Communications Workers of America and the American Civil Liberties Union, are filing charges with the federal Equal Employment Opportunity Commission against Facebook and 9 employers.

Google draws conservatives' ire after a leaked 2016 video on Breitbart shows company executives consoling employees after Trump victory

A leaked video of Google executives trying to console employees who were upset after the election of President Trump has infuriated conservatives, who say the remarks illustrate the search giant's political bias and should prompt regulators to take a close look at the company.

Protecting democracy is an arms race. Here’s how Facebook can help.

When you build services that connect billions of people across countries and cultures, you’re going to see all of the good that humanity can do, and you’re also going to see people try to abuse those services in every way possible.

Sponsor 

Senate Select Committee on Intelligence

Date 
Wed, 09/05/2018 - 14:30

Tech's make-or-break two months

With new attacks by President Donald Trump, high-stakes testimony Sept 5 on Capitol Hill, and a midterm election vulnerable to online manipulation, tech’s giants are bracing themselves for two months after Labor Day that could decide whether and how much the government regulates them. The companies — led by Facebook and Google but with Twitter, Apple, and Amazon also in the mix — are caught in a partisan vise, between privacy-oriented critics on the left who fear further election interference and newer charges from the right of anti-conservative bias and censorship.

Twitter rolls out new political ad policies, will exempt news outlets

Twitter said that it would begin requiring some organizations that purchase political ads on topics such as abortion, health-care reform and immigration to disclose more information about themselves to users, part of the tech giant’s attempt to thwart bad actors, including Russia, from spreading propaganda ahead of the 2018 election. The new policy targets promoted tweets that mention candidates or advocate on “legislative issues of national importance,” Twitter executives said. To purchase these ads, individuals and groups must verify their identities.

Sen Hatch Writes to FTC Chairman with Concerns of Google's Market Dominance

Sen Orrin Hatch (R-UT) sent a letter to Federal Trade Commission Chairman Joseph Simons, expressing concerns about the competitive effects of Google’s conduct in search and digital advertising. This letter cites a number of antitrust complaints and reports, and urges the Chairman to consider potential anti-competitive developments since the last investigation in 2013. “I write to urge the Federal Trade Commission (FTC) to reconsider the competitive effects of Google’s conduct in search and digital advertising.

Yahoo, Bucking Industry, Scans Emails for Data to Sell Advertisers

The tech industry has largely declared it is off limits to scan emails for information to sell to advertisers. Yahoo still sees the practice as a potential gold mine. Yahoo’s owner, the Oath unit of Verizon Communications has been pitching a service to advertisers that analyzes more than 200 million Yahoo Mail inboxes and the rich user data they contain, searching for clues about what products those users might buy, said people who have attended Oath’s presentations as well as current and former employees of the company. Oath said the practice extends to AOL Mail, which it also owns.

Facebook reinstates data firm it suspended for alleged misuse, but surveillance questions linger

Crimson Hexagon, a Boston (MA) data analytics company, raised some eyebrows recently when it announced that its access to the firehose of user data from Facebook and Instagram had been reinstated—after being suspended and investigated by the social media giant for alleged misuse of data for surveillance purposes. The reinstatement, which began earlier in Aug, followed “several weeks of constructive discussion and information exchange,” said Dan Shore, Crimson’s chief financial officer.